Edgy and Innovative Ads |
NZDating is an internet dating site based in New Zealand. They chose to display their service on the back of buses, which ran in a loop together. The concept makes sense when the buses are together (Bus…
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NZDating Buses
Movies have trailers/teasers so why can’t books? Steve Osgoode, the director of online marketing at HarperCollins Canada, predicts that book trailers will be adopted by other publishing companies…
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Coming To A Bookstore Near You
BBDO has created a clever transit ad that has a functional headphone jack embedded in it. If you plug in your headphones you can hear various samples of music available through pepsiaccess.ca. You can…
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Interactive Transit Ads
Dubai now hosts the largest billboard ad. It measures 400 meters long by 20 meters high and required more than 2800 hours of man power to install it. It’s promoting a city development project called…
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Cannot Be Missed In A Blink
Everything is big in Vegas, including Maxim. In celebration of the 100th issue, Maxim decided to create of reproduction of their cover made out of vinyl mesh in the Nevada desert near Las Vegas. The scantly…
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Maxim magazine in Las Vegas
A few years ago, when Pepsi tried to translate its motto, “Come Alive: You’re in the Pepsi Generation” into Chinese the direct translation resulted in, “Pepsi brings your ancestors…
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Taglines that Get Lost in Translation
Madagascar hissing cockroaches made a name for themselves in fashion circles this year by becoming all bejeweled and walking around on skinny models as live brooches. Now during the first weekend of the…
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Madagascar Hissing Cockroaches - Making A Comeback
It seems we’re running out of advertising space (or at least good/fresh space) so now companies are eager to increase their market share in space. In 1985, Coca-Cola and Pepsi seized an opportunity…
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Spacevertising
Wal-Mart continues to focus on ensuring that their brand is recognized as fashionable and decided to launch an ad campaign in May’s Vogue. Wal-Mart wanted to focus on ‘real women’, but…
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Wal-Mart places ads in Vogue
In grocery stores in Madrid, the agency Zapping created a campaign to help starving children. Where you would insert a coin to release the shopping cart there are three different children’s faces…
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Feed the Hungry
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