Folgers’ Unique Coffee Campaign in NY

This Folgers coffee campaign created by Saatchi & Saatchi NY is brilliant. In our society it’s getting increasing harder to break through all the clutter and grab the attention of your target audience. Saatchi & Saatchi NY created vinyl pictures that could be placed over top manholes, which have holes cut out to allow for the steam to go through and look like an actual cup of steaming hot coffee. This will definitely grab your attention in the morning!